Summary
Opinion
SAAS TOOLS
SaaS | URL | Category | Features/Notes |
---|---|---|---|
Steam | https://store.steampowered.com/app/2244700/Glasshouse/ | Game Distribution Platform | Key wishlist driver, demo hosting, localization support |
Discord | Community Platform | Built community of ~400 members | |
TikTok, Facebook, X, Bsky, Instagram | Social Media Marketing | Regular posts for organic reach |
USER NEEDS
Pain Points:
- Limited marketing expertise
- Difficulty gaining visibility
- Balancing development with marketing
- Funding constraints for full-time development
Problems to Solve:
- Building wishlists for game launch
- Effective organic marketing
- Localization for global reach
- Securing funding/publisher support
Potential Solutions:
- Steam Fest participation
- Early demo releases
- Multi-language Steam page localization
- Community building via Discord
- Strategic event participation
GROWTH FACTORS
Effective Strategies:
- Organic social media consistency
- Steam Fest participation
- Early demo releases
- Localization strategy
Marketing & Acquisition:
- Regular Reddit/X/Instagram posts
- Steam page optimization (GIFs/trailer)
- Media coverage through polished demos
- In-person event participation
Monetization & Product:
- Free marketing through events
- Publisher/funding pursuit
- Steam Deck compatibility planning
User Engagement:
- Discord community building
- Developer transparency in updates
- Content creator collaborations