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SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| TikTok | https://www.tiktok.com | Social Media | Short-form video sharing platform for content creators |
USER NEEDS
Pain Points:
- Difficulty finding high-quality game demos to play and review
- Struggling with video production and marketing for indie games
- Limited reach and visibility for indie game developers
Problems to Solve:
- Need for effective marketing channels for indie games
- Need for high-quality game content creation
- Need for increased visibility and audience reach
Potential Solutions:
- Collaborating with content creators for organic promotion
- Utilizing social media platforms like TikTok for marketing
- Creating engaging short-form video content
GROWTH FACTORS
Effective Strategies:
- Leveraging social media platforms for organic growth
- Collaborating with content creators for cross-promotion
- Participating in gaming events like Steam Next Fest
Marketing & Acquisition:
- Utilizing TikTok for short-form video marketing
- Creating engaging game demos for Next Fest participation
- Collaborating with influencers for content creation
Monetization & Product:
- Free demo releases to generate interest and feedback
- Building community engagement through social media
User Engagement:
- Creating engaging short-form video content
- Participating in gaming events and showcases
- Building relationships with content creators