Home/r/microsaas/2025-07-12/#organic-saas-marketing-tips
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Dont know how to market my Saas organically, any tips?

r/microsaas
7/12/2025

Content Summary

The author launched an AI-powered brief generation SaaS called briefwizard but struggles with organic marketing and idea validation. They tried Product Hunt but got overshadowed by big companies, and were banned from subreddits for perceived fake promotion. Commenters suggest leveraging social media (X, TikTok, Reddit) by joining trending conversations subtly, creating evergreen content via SEO/YouTube/Medium, providing value before pitching, marketing during development, and using personalized LinkedIn automation.

Opinion Analysis

Mainstream opinions emphasize organic growth through value-first content and community engagement. Key strategies include: leveraging trending topics on social media, creating evergreen content, and personalizing outreach. A notable viewpoint suggests starting marketing during product development to dynamically build audience. Controversially, some advocate LinkedIn automation but warn against generic messaging that feels bot-like. Debates exist around Reddit promotion ethics - while u/Lopsided_Funny_6397 champions it with value-first approach, the author faced bans for perceived insincerity. Most agree big platforms like Product Hunt favor established players, making grassroots tactics essential.

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
briefwizardbriefwizard.onlineAI Content GenerationGenerates briefs with AI, built as a learning project focusing on UX/UI

USER NEEDS

Pain Points:

  • Difficulty in organic marketing and idea validation
  • Overshadowed by big tech companies on platforms like Product Hunt
  • Getting banned from subreddits for perceived insincere promotion
  • Lack of knowledge about SEO and content creation

Problems to Solve:

  • How to gain organic traffic for a new SaaS product
  • How to validate product ideas effectively
  • How to promote without being seen as spam
  • How to compete with established companies

Potential Solutions:

  • Leverage social media platforms (X, TikTok, Reddit) by joining trending conversations and subtly introducing products
  • Create evergreen content (SEO, YouTube, Medium) for long-term visibility
  • Focus on providing value first before pitching products
  • Start marketing during product development phase to build audience dynamically
  • Use LinkedIn automation with personalized messages for outreach

GROWTH FACTORS

Effective Strategies:

  • Content marketing with evergreen content
  • Social media engagement on trending topics
  • Value-first approach in community interactions

Marketing & Acquisition:

  • Organic social media marketing (X, TikTok, Reddit)
  • SEO and content creation for sustained traffic
  • LinkedIn automation for efficient outreach (with personalization)
  • Product Hunt launches (though challenging against big companies)

Monetization & Product:

  • Develop features that compel users to buy during development phase
  • Focus on UX/UI as a key differentiator
  • Target niche audiences for better product-market fit

User Engagement:

  • Engage in relevant Reddit discussions by providing value
  • Use tools to identify conversations where target audience seeks solutions
  • Build community through genuine interactions rather than direct promotion