Two founders, no funding, and building daily: our bootstrapped SaaS journey so far ($78 MRR)
Content Summary
Opinion Analysis
The post and comments reflect a strong pro-bootstrap sentiment, emphasizing the clarity and focus that comes from limited resources. The mainstream opinion is that bootstrapping allows for better alignment with user needs and faster decision-making. u/CryptographerOwn5475 highlights the universal challenge of underestimating development time, which many indie hackers can relate to. The discussion also touches on the importance of early wins and sustained effort, with u/Tiny-Celery4942 noting that while early traction is motivating, long-term persistence is what truly builds a successful business. The founder's openness about their journey and future plans generates positive engagement and curiosity from potential users.
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Depost AI | https://depost.ai | Content Generation & Social Media Management | Generates viral posts, content ideation, scheduling & publishing, bookmarking, blog repurposing, smart replies for posts and DMs |
USER NEEDS
Pain Points:
- Difficulty in building a personal brand and growing an audience on social platforms like LinkedIn, X, and Reddit
- Time-consuming content creation and management across multiple platforms
- Need for consistent and engaging content to maintain visibility
Problems to Solve:
- Creating viral content quickly and efficiently
- Managing and scheduling posts across multiple platforms
- Repurposing existing content (like blogs) into social posts
- Engaging with audiences via replies and DMs without manual effort
Potential Solutions:
- Using AI-powered tools like Depost AI for content generation and audience engagement
- Scheduling and automation tools for multi-platform management
- Bookmarking and content ideation features to streamline workflows
GROWTH FACTORS
Effective Strategies:
- Building in public and sharing weekly updates to maintain transparency and attract early adopters
- Iterating based on user feedback and continuously refining the product
- Staying lean and focused by cutting non-essential features and prioritizing what users value most
Marketing & Acquisition:
- Sharing progress on LinkedIn to attract potential users and build credibility
- Launching a Chrome extension to gain early traction before the full platform launch
- Engaging with early users for testing, bug fixing, and roadmap input
Monetization & Product:
- Focusing on solving real problems for entrepreneurs, founders, and marketers
- Building a product-market fit by validating with hundreds of customer conversations
- Offering features that directly address pain points in content creation and social media management
User Engagement:
- Encouraging user interaction through public development and social sharing
- Creating a product that evolves based on real user feedback
- Offering tools that help users grow their personal brands and audiences