5
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Google Ads | https://ads.google.com | Advertising Platform | High-intent audience targeting, pay-per-click model |
| LinkedIn Ads | https://www.linkedin.com/ads | Professional Network Advertising | Thought leadership ads, company page promotion |
| Canva | https://www.canva.com | Graphic Design | Create carousel posts for organic content |
USER NEEDS
Pain Points:
- Difficulty marketing and acquiring users after product build
- High cost of Google Ads
- Struggling to achieve product-market fit
- Limited budget for marketing
Problems to Solve:
- Effective user acquisition and retention
- Cost-efficient marketing strategies
- Building product awareness and engagement
- Maximizing limited marketing budgets
Potential Solutions:
- Content marketing and organic growth
- Thought leadership advertising
- Community building and engagement
- Strategic use of limited marketing budgets
GROWTH FACTORS
Effective Strategies:
- Content marketing and organic growth
- Thought leadership advertising
- Community building and engagement
Marketing & Acquisition:
- Strategic use of limited marketing budgets
- Targeted advertising on professional networks
- Organic content creation and distribution
Monetization & Product:
- Focus on product-market fit through user feedback
- Iterative product development based on performance
User Engagement:
- Building quality audience through targeted outreach
- Encouraging user comments and interactions
- Leveraging viral potential through engagement