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Custom development for a client (Google Ads data visualization)
r/indiehackers
5/22/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Metabase | https://www.metabase.com/ | Business Intelligence | Self-hosted, flexible dashboarding, integrates with BigQuery |
| Google BigQuery | https://cloud.google.com/bigquery | Data Warehousing | Handles large-scale data analysis |
| Google Transparency Center | https://transparencyreport.google.com/ | Data Scraping | Provides ad transparency data |
USER NEEDS
Pain Points:
- Need for competitive intelligence in digital advertising
- Difficulty tracking competitor ad performance
- Lack of comprehensive ad data visualization tools
Problems to Solve:
- Tracking competitor ad reach and performance
- Visualizing complex ad data
- Integrating multiple data sources for analysis
Potential Solutions:
- Custom data visualization dashboards
- Automated data scraping and integration
- Self-hosted BI solutions
GROWTH FACTORS
Effective Strategies:
- Custom development for specific client needs
- Leveraging open data sources for competitive analysis
Marketing & Acquisition:
- Demonstrating value through custom solutions
- Showcasing technical capabilities
Monetization & Product:
- Offering specialized data visualization services
- Building integrations with major data platforms
User Engagement:
- Providing flexible, customizable dashboard solutions
- Enabling data-driven decision making