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Home/r/aiagents/2025-08-01/#ai-agency-first-steps-after-website
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What is the first thing to do after you have your website as an AI Agency and your social media?

r/aiagents
8/1/2025

Content Summary

The post is from a user who has started an AI agency but is struggling to move forward. They are asking for advice on how to promote their agency and attract clients. The discussion includes suggestions such as focusing on niche markets, creating educational content, using cold outreach methods, and building a strong online presence. Some commenters also emphasize the importance of client relationships, testimonials, and case studies. One commenter shares their experience of starting an AI consultancy and highlights the challenges of balancing client acquisition with product development.

Opinion Analysis

Mainstream opinion suggests that focusing on a niche, creating value through content, and engaging in direct outreach are key steps for an AI agency's growth. There is also a consensus on the importance of building a strong brand and establishing trust with potential clients. However, some comments express skepticism about the feasibility of starting an AI agency without prior experience or a clear strategy. One commenter humorously compares the situation to opening a law firm without knowing how to sue, highlighting the need for practical knowledge and preparation. Another viewpoint emphasizes the importance of early investment in client acquisition, while others suggest that free work can be used to build a portfolio and network.

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
Dograh AIhttps://dograh.aiAI AutomationAutomated voice testing with multi-agent systems to reduce hallucination and improve reliability
Hallucinethttps://zenodo.org/records/16454900AI ResearchFocus on reducing AI hallucinations in outputs

USER NEEDS

Pain Points:

  • Lack of clear strategy for promoting an AI agency
  • Difficulty in attracting clients
  • Uncertainty about how to build a professional online presence
  • Confusion about the right platforms (LinkedIn vs. Facebook) for B2B marketing

Problems to Solve:

  • How to effectively market an AI agency
  • How to acquire clients and build trust
  • How to develop a strong brand and website presence
  • How to structure client relationships and business operations

Potential Solutions:

  • Focus on niche industries and offer tailored AI solutions
  • Create educational content like blogs, e-books, and case studies
  • Use cold calling, DMs, and social media content to build visibility
  • Build testimonials and case studies to establish credibility
  • Invest in SEO and digital marketing to increase brand awareness

GROWTH FACTORS

Effective Strategies:

  • Niche down and focus on solving specific industry pain points
  • Leverage educational content to build authority and attract clients
  • Engage in consistent cold outreach (calls, DMs, social posts)
  • Build strong client relationships through dedicated sales efforts

Marketing & Acquisition:

  • Use free social media content as practice for paid campaigns
  • Focus on SEO optimization and brand presence for website visibility
  • Offer free initial work in exchange for networking and referrals
  • Collect testimonials and case studies to build trust and credibility

Monetization & Product:

  • Early investment in client acquisition is critical for long-term profitability
  • Large contracts can bring high profit margins but require time and effort to secure
  • A clear product-market fit is essential, with tailored AI solutions for specific industries

User Engagement:

  • Building a strong network through personal interactions (lunches, calls, etc.)
  • Encouraging user feedback and real-world case studies to refine offerings