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Content Summary
The author, a Lithuanian entrepreneur, shares his experience of using cold email to acquire clients for his tool Laiskas. He targeted local businesses in Lithuania and nearby regions, using tools like Apollo io, ExportApollo, Instantly, and Laiskas to generate leads, verify emails, and send personalized messages. His efforts resulted in two clients, proving the effectiveness of local cold email outreach.
Opinion Analysis
The mainstream opinion from the post is that local cold email outreach can be effective if done correctly. The author emphasizes the importance of personalization, proper account warming, and targeting local markets. There are no conflicting opinions in the comments, but there is an invitation for others to share their experiences and advice on scaling personalization.
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Laiskas | [Not provided] | Email Finder | Helps find business email addresses quickly and at low cost |
| Apollo io | https://www.apollog.io | Lead Generation | Provides lead generation and prospecting features |
| ExportApollo | [Not provided] | Data Export | Facilitates bulk data export without hitting limits |
| Instantly | [Not provided] | Email Sending | Offers reliable automation and strong deliverability |
| Google Sheets | https://www.google.com/sheets | Productivity | Used for logging replies and tweaking email subjects |
USER NEEDS
Pain Points:
- Difficulty in finding accurate business email addresses
- Risk of emails landing in spam folders
- Balancing personalization with scalability in cold emails
Problems to Solve:
- Reaching potential clients effectively
- Enhancing email deliverability
- Personalizing emails for better engagement
Potential Solutions:
- Using specialized tools for lead generation and email verification
- Implementing personalization in cold emails
- Ensuring emails are not flagged as spam
GROWTH FACTORS
Effective Strategies:
- Focusing on local markets for better relevance
- Properly warming up email accounts
- Tracking and adjusting email campaigns
Marketing & Acquisition:
- Targeting local markets
- Using pre-warmed email accounts
- Tracking and adjusting email campaigns
Monetization & Product:
- Efficient lead generation and email verification
- Balancing personalization with scalability
User Engagement:
- Building a local connection to increase relevance and response rates