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I grew a B2C side project to 400k yearly users with NO ad spend through Tiktok...
r/SideProject
6/29/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Duckmath | duckmath.org | Educational Gaming | Gaming for kids in school, unblocked games site |
USER NEEDS
Pain Points:
- Difficulty acquiring users for B2C apps
- Need for cost-effective marketing methods
- Creating engaging content that doesn't appear as ads
Problems to Solve:
- How to grow user base without ad spend
- How to create viral short-form content
- How to monetize through ad revenue
Potential Solutions:
- Leverage TikTok for organic reach
- Post daily helpful/controversial videos
- Use hook-progression-climax content structure
GROWTH FACTORS
Effective Strategies:
- Organic growth through TikTok
- Consistent daily posting
Marketing & Acquisition:
- Short-form video content (TikTok)
- Creating helpful or controversial videos
- Avoiding blatant ad-like content
Monetization & Product:
- Ad revenue model ($10K yearly mentioned)
- Product-market fit: Unblocked games for school kids
User Engagement:
- Not explicitly mentioned, but implied through viral content strategy