Home/r/SideProject/2025-06-28/#3404
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Built an app to teach your boomer parents and grandparents what to look out for with suspicious emails!

r/SideProject
6/28/2025

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
PhishGuardhttps://phishguard.proSecurity EducationSimulates phishing emails, tracks opens/clicks, provides training materials

USER NEEDS

Pain Points:

  • Elderly family members frequently fall for phishing emails
  • Users receive constant verification requests from non-tech-savvy relatives
  • Difficulty teaching cybersecurity awareness effectively

Problems to Solve:

  • Preventing phishing victimization among elderly
  • Reducing repetitive support requests about email legitimacy
  • Creating effective cybersecurity training

Potential Solutions:

  • Simulated phishing campaigns for experiential learning
  • Trackable training metrics (opens/clicks)
  • Pre-built convincing email templates

GROWTH FACTORS

Effective Strategies:

  • Solving personal pain points that affect many families
  • Offering free training resources to attract users

Marketing & Acquisition:

  • Targeting communities concerned with cybersecurity education (e.g. r/SideProject)
  • Leveraging relatable family scenarios in messaging

Monetization & Product:

  • Freemium model (free training + paid campaign features)
  • Weekly product updates based on user feedback
  • Focus on email deliverability improvements

User Engagement:

  • Soliciting direct user feedback for improvements
  • Community building through relatable problem-solving