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Home/r/SaaS/2025-07-21/#what-cold-email-tool-are-you-using-to-send
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What cold email tool are you using to send?

r/SaaS
7/21/2025

Content Summary

The post discusses various cold email tools, with users expressing dissatisfaction with Instantly and Apollo due to their limited features. Alternative tools like Deliveryman.ai, Cold Send Lite, Kit, and Loops.so are suggested. Users also discuss tracking email open rates and the importance of finding a cost-effective solution.

Opinion Analysis

The mainstream opinion is that Instantly and Apollo are too limited for cold email needs. There is a debate on the effectiveness of tracking email open rates with email clients. Some users prefer free tools like Cold Send Lite, while others are open to paid solutions. There is no significant controversy, but users are actively seeking better alternatives.

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
InstantlyEmail MarketingLimited features mentioned
ApolloEmail MarketingLimited features mentioned
Email Client with Tracking AppEmail MarketingUses another app for tracking open rates
Deliveryman.aihttp://deliveryman.aiEmail MarketingSends cold emails without Gsuite Accounts
Cold Send Litehttps://coldsendlite.com/Email MarketingFree tool for cold email needs
KitEmail MarketingMentioned but no details provided
Loops.soEmail MarketingMentioned but no details provided

USER NEEDS

Pain Points:

  • Limited features in Instantly and Apollo
  • Difficulty in tracking email open rates

Problems to Solve:

  • Finding an effective cold email tool
  • Need for a free or cost-effective solution

Potential Solutions:

  • Using an email client with a tracking app
  • Trying alternative tools like Deliveryman.ai, Cold Send Lite, Kit, and Loops.so

GROWTH FACTORS

Effective Strategies:

  • Offering free tools to attract users

Marketing & Acquisition:

  • Highlighting unique features like no Gsuite requirement

Monetization & Product:

  • Developing tools that address specific user needs and pain points

User Engagement:

  • Building a community around cold email tools and best practices