Home/r/SaaS/2025-07-07/#launch-39-startups-until-success-lessons-learned
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I Launched 39 Startups Until One Made Me Millions. This Is What I Wish I Knew.

r/SaaS
7/7/2025

Content Summary

The post advocates a 'validate first' approach for SaaS startups, recommending founders create landing pages with payment integration to test demand before building full products. The author shares his experience of launching 39 projects, with only 2 succeeding using this method. Key strategies include 1-week intensive marketing campaigns, refundable payments for validation, and focusing on problem validation through direct customer outreach. The approach sparked debate in comments regarding ethics, with some supporting the lean methodology while others advocate for more transparent pre-sales and product quality focus.

Opinion Analysis

Mainstream opinion supports lean validation methods but debates ethics:

  1. PRO: Rapid validation through landing pages/payments is crucial for avoiding wasted development
  2. CON: Deceptive practices damage trust; prefer transparent pre-sales
  3. DIVERGENCE: Builders vs validators - some argue polished products attract loyal users
  4. DEBATE: Whether 1-week validation period is sufficient for complex products
  5. CONSENSUS: Market research and customer understanding remain fundamental

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
Magic UINot specifiedUI LibraryFree UI library for landing page design
Rivin.aihttp://rivin.ai/E-commerce AnalyticsAnalyzes Walmart sales data, used by billion-dollar brands
StripeNot specifiedPayment ProcessingCheckout integration for demand validation
Next.jsNot specifiedWeb FrameworkUsed with TypeScript for landing page development
VercelNot specifiedHostingPlatform for deploying landing pages
Pulse for Reddithttps://usepulse.aiSocial Media MonitoringTracks Reddit threads and alerts for relevant discussions

USER NEEDS

Pain Points:

  • Wasting time building products with no market demand
  • Difficulty validating product ideas efficiently
  • Challenges in acquiring initial customers
  • Ethical concerns about demand validation methods

Problems to Solve:

  • How to validate product-market fit quickly
  • Effective customer acquisition strategies
  • Balancing speed vs product quality
  • Legal/ethical aspects of pre-selling

Potential Solutions:

  • Landing page validation with payment integration
  • Transparent pre-sales with discounts
  • Intensive social media marketing campaigns
  • Building minimum lovable products after validation

GROWTH FACTORS

Effective Strategies:

  • Rapid validation before full development
  • Aggressive social media marketing (LinkedIn/X/Reddit)
  • Iterative approach with fast failure cycles

Marketing & Acquisition:

  • 80% educational content + 20% soft pitching
  • Direct outreach to problem-having audiences
  • Community engagement in niche platforms

Monetization & Product:

  • Price 30% below market leaders for validation
  • Free tier/chrome extension for product adoption
  • Lifetime pricing for early adopters

User Engagement:

  • Building trust through transparency
  • Using customer feedback for co-creation
  • Slack/Discord community engagement