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New Steam Capsule. Got help from an old friend - we worked together on Metro games. Really happy with how it turned out. What do you think?
r/IndieDev
7/3/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Steam | https://store.steampowered.com | Game Distribution | Platform for game publishing and sales |
| ArtStation | https://www.artstation.com | Art Portfolio | Platform for showcasing artwork and collaboration |
USER NEEDS
Pain Points:
- Difficulty creating professional game marketing assets
- Balancing artistic vision with marketability
- Maintaining consistent branding across media
Problems to Solve:
- Need visually striking Steam capsule art that stands out
- Creating recognizable brand identity through logos
- Balancing artistic uniqueness with commercial appeal
Potential Solutions:
- Collaborate with professional artists (Joanna Simon)
- Conduct A/B testing for marketing assets
- Maintain consistent logo usage across platforms
GROWTH FACTORS
Effective Strategies:
- Leveraging professional collaborations for quality assets
- Data-driven decision making through A/B testing
Marketing & Acquisition:
- Using Steam platform visibility for distribution
- Creating visually striking store assets for click-through
Monetization & Product:
- Hybrid multiplayer/single-player focus at launch
- Meta progression systems for retention
User Engagement:
- Community feedback integration through Reddit
- Showcasing awards (Best Gameplay at GCC 2025)
- Maintaining developer-player dialogue in comments