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SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Steam | https://store.steampowered.com/ | Game Distribution Platform | Public playtest hosting, Early Access release |
USER NEEDS
Pain Points:
- Trailers may not capture attention quickly enough for high-energy games
- Difficulty in conveying game scale effectively
Problems to Solve:
- Creating impactful trailers that immediately engage viewers
- Effectively communicating key selling points (like scale) in trailers
Potential Solutions:
- Ensuring trailer openings capture attention within 5 seconds
- Using slow openings strategically to showcase scale when appropriate
GROWTH FACTORS
Effective Strategies:
- Leveraging public playtests for user feedback
- Announcing clear release timelines
Marketing & Acquisition:
- Creating high-quality trailers
- Utilizing Steam platform for distribution and testing
- Encouraging community feedback during development
Monetization & Product:
- Early Access model for phased release
- Incorporating user feedback into development
User Engagement:
- Public playtests to build community involvement
- Acknowledging community support in announcements
- Encouraging trailer feedback to improve marketing