6
Has anyone here successfully funded their game through Kickstarter or other crowdfunding? Looking for advice.
r/IndieDev
6/17/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| BackerKit Launch | https://www.backerkit.com/launch | Crowdfunding Pre-Launch Tool | Helps organize pre-launch activities, mailing lists, and campaign management |
| Kickstarter | https://www.kickstarter.com/ | Crowdfunding Platform | Allows creators to fund projects through public support |
| Steam | https://store.steampowered.com/ | Game Distribution Platform | Provides store pages and demo hosting capabilities |
| Discord | https://discord.com/ | Communication Platform | Used for community building and engagement |
| https://www.reddit.com/ | Social News Aggregation | Used for community engagement and advertising | |
| Twitter/X | https://twitter.com/ | Social Media Platform | Used for marketing and community engagement |
USER NEEDS
Pain Points:
- Limited marketing budget for pre-launch activities
- Difficulty building a following without existing community
- Need to generate interest and wishlists before campaign launch
Problems to Solve:
- Building a mailing list and wishlist base
- Generating pre-launch momentum and visibility
- Effective use of limited resources for maximum impact
Potential Solutions:
- Launching a demo alongside the campaign
- Using paid advertising on platforms like Reddit
- Building relationships with community managers early
- Starting pre-launch promotion 2-3 months before campaign
GROWTH FACTORS
Effective Strategies:
- Launching a demo to provide concrete evidence of game existence
- Starting pre-launch promotion 2-3 months before campaign
- Building relationships with community managers early
Marketing & Acquisition:
- Using Reddit ads for targeted visibility
- Promoting coming soon pages early
- Leveraging multiple social platforms for maximum reach
Monetization & Product:
- Building a dedicated following through organic growth
- Using paid ads for faster follower growth
User Engagement:
- Engaging with communities on platforms like Reddit and Discord
- Providing regular updates and sneak peeks
- Building relationships with potential backers early