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SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Steam | https://store.steampowered.com | Game Distribution Platform | Digital game distribution, community features, wishlist tracking |
| itch.io | http://itch.io | Game Distribution Platform | Indie game distribution, flexible pricing, community engagement |
USER NEEDS
Pain Points:
- Difficulty finding effective marketing channels
- Social media platforms being hostile to self-promotion
- Limited budget for marketing
- Struggling to reach target audience
Problems to Solve:
- Finding alternative marketing channels beyond traditional social media
- Building genuine community engagement
- Validating game ideas before development
Potential Solutions:
- Collaborating with content creators
- Using niche platforms like Tumblr
- Early promotion to validate game concepts
- Creative, non-traditional marketing approaches
GROWTH FACTORS
Effective Strategies:
- Building bridges and cooperation networks
- Early validation of game concepts
- Creative, non-traditional marketing approaches
Marketing & Acquisition:
- Leveraging niche platforms like Tumblr
- Collaborating with content creators
- Early promotion to build wishlists
Monetization & Product:
- Flexible pricing models
- Community-driven development
User Engagement:
- Building genuine community engagement
- Encouraging user feedback and testing