Home/r/IndieDev/2025-05-19/#224
144

We went even dumber than flyers. Yep, newspaper ads.

r/IndieDev
5/19/2025

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
Steamhttps://store.steampowered.com/app/2982340/ChromaGun_2_Dye_Hard/Game Distribution PlatformUsed for game wishlisting and promotion

USER NEEDS

Pain Points:

  • Difficulty reaching target audience with traditional marketing methods
  • Uncertainty about effective marketing channels in 2025
  • Challenges in getting press coverage

Problems to Solve:

  • Finding innovative ways to generate buzz and press coverage
  • Identifying effective marketing channels for game promotion
  • Reaching older demographics who might still read newspapers

Potential Solutions:

  • Using unconventional marketing methods to generate press coverage
  • Experimenting with various traditional marketing channels
  • Leveraging community engagement and social media sharing

GROWTH FACTORS

Effective Strategies:

  • Using unconventional marketing methods to generate press coverage
  • Experimenting with multiple marketing channels
  • Building community engagement through social media

Marketing & Acquisition:

  • Using press coverage to generate buzz
  • Leveraging social media for community building
  • Experimenting with various traditional marketing channels

Monetization & Product:

  • Building anticipation through wishlisting on Steam
  • Creating shareable marketing content

User Engagement:

  • Encouraging community participation through social media
  • Creating shareable and memorable marketing campaigns