21
I have 450 units of iPhone cases and i don't know what to do with them
r/Entrepreneur
7/3/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Amazon | N/A | E-commerce Marketplace | Dropshipping via FBA, 30% fees mentioned |
| TikTok Shop | N/A | Social Commerce | Requires 5000+ followers for access |
| eBay | N/A | E-commerce Marketplace | Suggested sales platform |
| Facebook Marketplace | N/A | Local Commerce | Free local sales platform |
| Etsy | N/A | Handmade/Custom Goods | Suggested for unique designs |
USER NEEDS
Pain Points:
- Lack of funds for influencer marketing
- High competition in phone case market
- Short product lifecycle (iPhone model obsolescence)
- Difficulty moving inventory without paid promotion
- Platform fees cutting into margins (Amazon 30%)
Problems to Solve:
- Liquidating 450 iPhone 16 cases quickly
- Finding cost-effective marketing channels
- Competing with established brands
- Creating perceived value for generic product
- Avoiding platform bans (TikTok Shop concerns)
Potential Solutions:
- Sell through multiple platforms (Amazon/eBay/FB Marketplace)
- Partner with micro-influencers for commission
- Local consignment with retailers
- Bulk sales at flea markets/swap meets
- Repurpose as promotional products
- Create urgency through limited edition claims
GROWTH FACTORS
Effective Strategies:
- Multi-platform distribution strategy
- Leveraging micro-influencers with better engagement
- Consignment partnerships with local retailers
Marketing & Acquisition:
- TikTok organic marketing through design process videos
- Using existing TikTok shop audience
- Local offline marketing through flea markets
Monetization & Product:
- Premium pricing requires strong branding (Casetify example)
- Limited edition positioning for differentiation
- Custom packaging adds perceived value
User Engagement:
- Creating behind-the-scenes content about design process
- Leveraging existing social media communities
- Direct customer interaction through local markets