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What’s a “small” change you made in your business that had a surprisingly big impact?
r/Entrepreneur
6/27/2025
SAAS TOOLS
| SaaS | URL | Category | Features/Notes |
|---|---|---|---|
| Notion | Notion.so | Productivity/Project Management | Process documentation, task management, reducing 'thinking time' |
| LocalExpertListings | https://LocalExpertListings.com | Local SEO/Directory | Business listing service for local visibility, organic traffic generation |
USER NEEDS
Pain Points:
- Difficulty tracking time accurately for billing
- Distractions from emails/calls interrupting deep work
- Poor conversion rates due to unclear messaging
- Low visibility in local markets
- Time wasted on repetitive tasks and 'thinking time'
- Difficulty estimating project timelines
- Team training taking longer than expected
- Unused processes created by management
Problems to Solve:
- How to bill clients fairly without hourly tracking
- How to protect focused work time
- How to improve conversion rates on outreach/landing pages
- How to increase local business visibility
- How to reduce mental load for repetitive tasks
- How to create effective processes that teams actually use
- How to scale team knowledge efficiently
Potential Solutions:
- Shift from hourly to weekly/monthly/project-based billing
- Blocking off uninterrupted work hours (e.g., morning)
- Reframing messaging to focus on client outcomes instead of features
- Listing on local directories (e.g., LocalExpertListings)
- Using productivity tools like Notion for process automation
- Letting teams create their own processes ('desire path' approach)
- Investing more time in team training (3-6 months)
- Increasing prices strategically
GROWTH FACTORS
Effective Strategies:
- Pricing model optimization (value-based over hourly)
- Process automation and documentation
- Strategic price increases
- Local SEO and directory listings
Marketing & Acquisition:
- Outcome-focused messaging for higher conversions
- Local directory listings for organic traffic
- SEO optimization for visibility
Monetization & Product:
- Value-based pricing models (charging for outcomes)
- Flexible billing increments (weekly/monthly)
- Feature development focused on reducing user friction (e.g., automation)
User Engagement:
- Creating structured meeting cadences (weekly/quarterly)
- Empowering users to build their own workflows
- Community-driven process creation ('desire path')