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30K Clicks in 3 Months, But Now It's Falling - What Should I Do?

r/Entrepreneur
6/27/2025

SAAS TOOLS

SaaSURLCategoryFeatures/Notes
SEO ToolsNot specifiedSEO OptimizationSuggested to increase traffic

USER NEEDS

Pain Points:

  • Traffic decline after initial success
  • Seasonal nature of tax services
  • Competition from AI tools like ChatGPT
  • Users may not know specific tax cases to prompt AI effectively

Problems to Solve:

  • How to regain lost traffic
  • How to differentiate from AI competitors
  • How to address seasonality in tax-related services

Potential Solutions:

  • Expand services to tax planning or coaching for year-round relevance
  • Highlight unique differentiators that AI can't easily replicate
  • Use SEO tools to optimize traffic
  • Analyze where users are going instead (competitor analysis)

GROWTH FACTORS

Effective Strategies:

  • Seasonal adaptation: Diversify offerings beyond tax calculation
  • SEO optimization for sustained traffic

Marketing & Acquisition:

  • SEO as primary traffic driver (implied)
  • Competitor analysis to understand traffic diversion

Monetization & Product:

  • Potential feature expansion: Payroll services, tax planning modules
  • Product differentiation against AI tools by handling complex cases

User Engagement:

  • Not explicitly mentioned, but implied need for year-round engagement through diversified services